Home Base Spirits
Uniquely West Coast whiskies and liqueurs hand-crafted by twin sisters in their Bay Area hometown.
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Home Base Spirits makes sustainable, transparent, and delicious whiskies and liqueurs for everyone to enjoy. Samantha and Ali Blatteis, the twin sisters behind Home Base, first approached us in 2016 to craft a brand identity to bring their then newly established spirits company to life.
The resulting identity draws from the sisters’ affinity for 1970s-inspired typography and colors, and establishes the brand as unique in the traditionally gold-foiled and serif-laden world of whiskey branding.
Since establishing Home Base’s brand identity, Pretty Neat has collaborated with the Blatteis sisters on many follow-on projects, including the packaging design for their full lineup of products (several whiskies and bitter liqueurs), and we’re currently redesigning Home Base’s website—stay tuned for the launch in March 2022!
SERVICES
Brand identity
Print collateral
Packaging
Squarespace website—In progress
PARTNERS
Hillary Jeanne—Photography
Kate Miss, Lorien Stern, Kindah Khalidy, Chinzalee Sonami, Fernanda Martinez—Label art